concept

impulse buying behavior

Facts (12)

Sources

Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research Aug 9, 2025 7 facts

referenceMalathi Gottumukkala and K. Naga Sundari conducted an empirical study in 2023 on the impulse buying behavior of consumers.

claimA. Raza, M. Asif, and M. Akram authored the paper "PERSONAL AND CULTURAL FACTORS INFLUENCING CONSUMERS’ IMPULSE BUYING BEHAVIOR: A DEVELOPING COUNTRY PERSPECTIVE," which was published in the International Journal of Business Reflections in 2023.

claimVohs and Faber (2007) demonstrated that the availability of self-regulatory resources affects impulse buying behavior.

claimVohs K. D. and Faber R. J. demonstrated in 2007 that the availability of self-regulatory resources affects impulse buying behavior.

claimGottumukkala and Sundari (2023) conducted an empirical study on the impulse buying behavior of consumers.

referenceMohan G, Sivakumaran B, and Sharma P published 'Impact of store environment on impulse buying behavior' in the European Journal of Marketing in 2013, which analyzes how store environments affect impulse buying behavior.

referenceKathleen D. Vohs and Ronald J. Faber demonstrated in a 2007 Journal of Consumer Research study that the availability of self-regulatory resources affects impulse buying behavior.

Modeling the significance of advertising values on online impulse ... nature.com Nature Oct 21, 2023 5 facts

referenceMing, Jianqiu, Bilal, Akram, and Fan (2021) applied Stimulus-Organism-Response (SOR) theory to explain how social presence influences impulse buying behavior in live streaming commerce.

referenceKarim et al. (2021) analyzed factors influencing impulse buying behavior on e-tailing sites using the Stimulus-Organism-Response (SOR) model in Contemporary Management Research.

referenceKaur, Brar, and Goel (2022) investigated factors affecting the impulse buying behavior of working women in Punjab regarding formal wear in the Journal of Management and Entrepreneurship.

referenceLee C-H and Chen C-W (2021) published 'Impulse Buying Behaviors in Live Streaming Commerce Based on the Stimulus-Organism-Response Framework' in the journal Information, volume 12, issue 6, article 241.

referenceKazempour and Lotfizadeh (2017) examined the impact of situational factors, including store and personal factors, on the urge to buy impulsively and actual impulse buying behavior in the European Journal of Business and Innovation Research.