claim
In the context of online shopping, impulsive buying is often driven by needs within the psychological (belonging, esteem) and self-fulfillment spheres of Maslow’s Hierarchy of Needs.
Authors
Sources
- Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com via serper
Referenced by nodes (4)
- online shopping concept
- belonging concept
- Maslow’s hierarchy of needs concept
- impulsive buying concept