Maslow's Hierarchy of Needs provides a perspective for understanding impulse buying, particularly regarding emotional spending in online shopping.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (3)

• online shopping concept
• Maslow’s hierarchy of needs concept
• impulse buying concept