The study used a cross-sectional design, which limits the ability to establish causal relationships between online advertising factors, the urge to buy impulsively, and online impulse buying behavior because it captures data at a single point in time.

Authors

• Person: Not available Organization: Nature
  Modeling the significance of advertising values on online impulse ...

Sources

• Modeling the significance of advertising values on online impulse ... www.nature.com Nature via serper

Referenced by nodes (2)

• Online impulse buying behavior concept
• urge to buy impulsively concept