Song et al. (2025) published 'The neuromarketing: bridging neuroscience and marketing for enhanced consumer engagement' in IEEE Access, which discusses the integration of neuroscience and marketing.

Authors

• Person: Not available Organization: Frontiers
  Neuro-insights: a systematic review of neuromarketing perspectives ...

Sources

• Neuro-insights: a systematic review of neuromarketing perspectives ... www.frontiersin.org Frontiers via serper

Referenced by nodes (3)

• marketing concept
• neuromarketing concept
• customer engagement concept