purchase stage ↔ consumer behavior

Relations (1)

related 2.32 — strongly supporting 4 facts

The concepts are related because multiple studies, including [1], [2], [3], and [4], analyze consumer behavior specifically by examining its manifestation across the pre-purchase, purchase, and post-purchase stages.

Facts (4)

Sources

Neuro-insights: a systematic review of neuromarketing perspectives ... frontiersin.org Frontiers 4 facts

referenceZamith et al. (2025) utilized GSR and eye tracking (ET) to study consumer behavior across pre-purchase, purchase, and post-purchase stages, with a focus on affective responses.

referenceCasado-Aranda et al. (2020) applied the Theory of consumer ethnocentrism using fMRI and questionnaires to analyze consumer behavior across pre-purchase, purchase, and post-purchase stages.

referenceAlvino et al. (2020) utilized EEG and questionnaires to study consumer behavior across pre-purchase, purchase, and post-purchase stages.

referenceGómez-Carmona et al. (2021) utilized fMRI to study consumer behavior across pre-purchase, purchase, and post-purchase stages, with a focus on affective responses.