Neuromarketing brain scans can boost the relevance of advertising by 70%, according to research by Venkatraman et al.

Authors

• Person: Not available Organization: iResearchNet
  Marketing and Consumer Psychology - iResearchNet

Sources

• Marketing and Consumer Psychology - iResearchNet business-psychology.iresearchnet.com iResearchNet via serper

Referenced by nodes (1)

• neuromarketing concept