Barari, M. M., Eisend, M., Jain, S. P. (2025) published 'A meta-analysis of the effectiveness of social media influencers: mechanisms and moderation' in the Journal of the Academy of Marketing Science.

Authors

• Person: Not available Organization: Frontiers
  The psychological mechanisms through which digital content ...

Sources

• The psychological mechanisms through which digital content ... www.frontiersin.org Frontiers via serper

Referenced by nodes (1)

• digital influencers concept