reference
Veena P.D., Joseph S. Valacich, and Jeffrey D. Wells found in a 2009 Information Systems Research study that specific website characteristics influence a consumer's urge to buy impulsively.
Authors
Sources
- Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com via serper
Referenced by nodes (2)
- urge to buy impulsively concept
- impulsive buying concept