claim
Firms that activate a novel business model theme typically require complementary factors, such as additional business model themes or specific product market strategies, to succeed according to research by Amit & Zott (2001), Kulins et al. (2016), and Leppänen et al. (2023).
Authors
Sources
- Business ecosystems as a way to activate lock-in in business models link.springer.com via serper
Referenced by nodes (1)
- business model themes concept