The Stimulus-Organism-Response (S-O-R) framework, Dual-Process Theory, and the Theory of Planned Behavior are theoretical models that explain the interaction between environmental stimuli and internal psychological processes in the context of impulse buying.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (3)

• Theory of Planned Behavior concept
• Stimulus-Organism-Response (S-O-R) framework concept
• impulse buying concept