Muhammad Arslan Sarwar, Nasir J, Sarwar B, Hussain M, and Abbas A investigated the precursors of online impulse buying and its effects on purchase regret, specifically examining the role of consumer innovation in a 2023 study.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (1)

• online impulse buying concept