Sarwar et al. (2023) investigated the precursors of online impulse buying, its effects on purchase regret, and the role of consumer innovation.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (1)

• online impulse buying concept