Lina Y, Hou D, and Ali S (2022) published 'Impact of online convenience on generation Z online impulsive buying behavior: The moderating role of social media celebrity' in Frontiers in Psychology, volume 13, article 951249.

Authors

• Person: Not available Organization: Nature
  Modeling the significance of advertising values on online impulse ...

Sources

• Modeling the significance of advertising values on online impulse ... www.nature.com Nature via serper

Referenced by nodes (2)

• Generation Z concept
• online impulsive buying behavior concept