Purchasing luxury items or following fads can serve as a temporary method for consumers to satisfy their drive for self-esteem and belonging, which can manifest as impulsive behavior used for emotional regulation.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

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