Digital content marketing significantly increases customer trust and boosts customer loyalty, according to studies by de Souza et al. (2023) and Rochefort and Ndlovu (2024).

Authors

• Person: Not available Organization: Frontiers
  The psychological mechanisms through which digital content ...

Sources

• The psychological mechanisms through which digital content ... www.frontiersin.org Frontiers via serper

Referenced by nodes (3)

• customer loyalty concept
• digital content marketing concept
• consumer trust concept