The Measurement & Experimentation role at Amazon involves owning measurement end-to-end for lifecycle marketing campaigns by designing experiments such as randomized controlled trials (RCTs), geo-tests, and audience holdouts; building measurement frameworks and experimental best practices; and establishing experimental standards and tooling for lifecycle marketing.

Authors

• Person: Not available Organization: Amazon Science
  Knowledge graphs - Amazon Science

Sources

• Knowledge graphs - Amazon Science www.amazon.science Amazon Science via serper

Referenced by nodes (2)

• Amazon entity
• randomized controlled trial concept