Digital marketing has increased the influence of conditional stimuli on consumer behavior, as noted by Lamberton & Stephen (2016) and Vinerean et al. (2013).

Authors

• Person: Ioseb Gabelaia, Vivian Tracy Organization: IBIMA Publishing
  Redefining Consumer Desires: A Qualitative Study on Marketing's ...

Sources

• Redefining Consumer Desires: A Qualitative Study on Marketing's ... ibimapublishing.com Ioseb Gabelaia, Vivian Tracy · IBIMA Publishing via serper

Referenced by nodes (2)

• conditional stimuli concept
• consumer behavior concept