Wong K. K.-K. published a guide on using Partial Least Squares Structural Equation Modeling (PLS-SEM) techniques with SmartPLS in the Marketing Bulletin in 2013.

Authors

• Person: C. Gautam, R. Wadhwa, T. V. Raman Organization: Financial University under the Government of the Russian Federation
  Examining Behavioural Aspects of Financial Decision Making - OUCI

Sources

• Examining Behavioural Aspects of Financial Decision Making - OUCI ouci.dntb.gov.ua C. Gautam, R. Wadhwa, T. V. Raman · Financial University under the Government of the Russian Federation via serper

Referenced by nodes (1)

• partial least squares-structural equation modeling concept