claim
Richard Thaler and Cass Sunstein developed the concept of 'nudges,' which are slight changes in a choice environment that alter behavior without restricting freedom of choice.
Authors
Sources
- Behavioral Economics: Everyday Biases That Shape Money Choices verifiedinvesting.com via serper
Referenced by nodes (3)
- Richard H. Thaler entity
- nudges concept
- Cass R. Sunstein entity