Self-control is a major mediating factor that explains more than 40% of the relationship between neuroticism and impulsive buying and significantly predicts impulsive buying (β = -0.63, p < 0.01).

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (1)

• impulsive buying concept