Present bias is the tendency for individuals to prefer smaller, immediate rewards over larger, future rewards, which explains why people often struggle with saving money.

Authors

• Person: Bill Rainaldi Organization: Security Mutual
  Behavioral Economics, and How it Affects Your Financial Decisions ...

Sources

• Behavioral Economics, and How it Affects Your Financial Decisions ... smlny.com Bill Rainaldi · Security Mutual via serper

Referenced by nodes (1)

• Present bias concept