Herrando et al. (2022) utilized flow theory/flow channel model and the SOR model in a study using HRV and surveys.

Authors

• Person: Not available Organization: Frontiers
  Neuro-insights: a systematic review of neuromarketing perspectives ...

Sources

• Neuro-insights: a systematic review of neuromarketing perspectives ... www.frontiersin.org Frontiers via serper

Referenced by nodes (1)

• surveys concept