Behavioral finance challenges the traditional economic assumption of the 'rational economic man,' which posits that individuals always act rationally to maximize their economic self-interest.

Authors

• Person: Not available Organization: Ava
  Behavioral Finance: The Psychology Behind Financial Decisions - Ava

Sources

• Behavioral Finance: The Psychology Behind Financial Decisions - Ava www.meetava.com Ava via serper

Referenced by nodes (1)

• behavioral finance concept