Online retailers prioritize UX design investment to convert impulsive browsing into sales, with micro-interactions, visual hierarchy, and UX personalization serving as key tools to influence user behavior toward impulsive purchases.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (1)

• impulsive spending concept