Ethos, or credibility, is composed of three dimensions: competence, trustworthiness, and dynamism.

Authors

• Person: Not available Organization: Lumen Learning
  11.4 Persuasive Strategies | Communication in the Real World

Sources

• 11.4 Persuasive Strategies | Communication in the Real World courses.lumenlearning.com Lumen Learning via serper

Referenced by nodes (1)

• Ethos concept