Marketing has been criticized for causing environmental problems by creating customer needs and stimulating market growth, while simultaneously being viewed as a problem solver that encourages consumers to adopt more resource-efficient lifestyles.

Authors

• Person: Not available Organization: Springer
  Managerial marketing and behavioral marketing: when myths about ...

Sources

• Managerial marketing and behavioral marketing: when myths about ... link.springer.com Springer via serper

Referenced by nodes (1)

• environmental issues concept