An example of mental accounting bias is an investor who considers their portfolio diversified simply because they hold several retail REITs, despite the lack of true asset diversification.

Authors

• Person: Daria Azhyshcheva, Vi Dinh, Aanya Gothal, Abhinav Sisodiya Organization: World Scholars Review
  Biases in Behavioral Finance - World Scholars Review

Sources

• Biases in Behavioral Finance - World Scholars Review www.worldscholarsreview.org Daria Azhyshcheva, Vi Dinh, Aanya Gothal, Abhinav Sisodiya · World Scholars Review via serper

Referenced by nodes (1)

• portfolio concept