Frequent content marketing and misleading content on digital platforms lead to a decline in customer loyalty, according to studies by Azer and Alexander (2020), Voigt et al. (2021), Geng et al. (2024), Ahmed et al. (2025), and Unnisa and Garg (2025).

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• Person: Not available Organization: Frontiers
  The psychological mechanisms through which digital content ...

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• The psychological mechanisms through which digital content ... www.frontiersin.org Frontiers via serper

Referenced by nodes (2)

• digital platforms concept
• customer loyalty concept