reference
Sharma P, Sivakumaran B, and Marshall R published 'Impulse buying and variety seeking: A trait-correlates perspective' in the Journal of Business Research in 2010, which investigates the relationship between impulse buying and variety-seeking traits.
Authors
Sources
- Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com via serper
Referenced by nodes (1)
- impulse buying concept