Jignesh Vidani (2024) evaluated the influence of social media advertising on e-commerce sales, published in the SSRN Electronic Journal.

Authors

• Person: Not available Organization: Advances in Consumer Research
  Scrolling Into Choice: The Psychology and Practice of Social Media ...

Sources

• Scrolling Into Choice: The Psychology and Practice of Social Media ... acr-journal.com Advances in Consumer Research via serper

Referenced by nodes (1)

• social media advertising concept