Unilever's balanced approach illustrates the complexity and inherent trade-offs of achieving sustainability in highly competitive and diverse markets while balancing market-driven constraints.

Authors

• Person: Not available Organization: Springer
  Business Model Innovation: a Framework for Assessing Corporate ...

Sources

• Business Model Innovation: a Framework for Assessing Corporate ... link.springer.com Springer via serper

Referenced by nodes (2)

• Unilever entity
• sustainability concept