Impulse buying is predominantly governed by System 1 thinking, which responds quickly to sensory stimuli such as visually appealing product displays, flash sales, and persuasive call-to-action buttons.

Authors

• Person: Not available Organization: Journal of Management and Science Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Science Research via serper

Referenced by nodes (2)

• flash sales concept
• impulse buying concept