Saeedi (2025) presented research on emotional branding, specifically the use of feelings as a catalyst for brand loyalty, at the 3rd International Conference on Recent Advances in Engineering, Innovation and Technology.

Authors

• Person: Not available Organization: Frontiers
  The psychological mechanisms through which digital content ...

Sources

• The psychological mechanisms through which digital content ... www.frontiersin.org Frontiers via serper

Referenced by nodes (1)

• customer loyalty concept