account
The study of digital consumer activism utilizes three case studies: the #grabyourwallet boycott campaign (arising in 2016), digital deletion campaigns including #deleteuber and #deletefacebook (active 2016-2018), and the 'Connecting Good' buycott organization (operating since 2015).
Authors
Sources
- Digital consumer activism: Agency and commodification in the digital ... ephemerajournal.org via serper
Referenced by nodes (2)
- digital consumer activism concept
- #deleteuber event