The decoy effect tactic influences consumer behavior by introducing a third, less attractive option to make another option appear more appealing, such as using a medium-sized coffee to make a large-sized coffee seem like a better value.

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• Person: Not available Organization: MoneyWellth
  10 Psychological Tactics Businesses Use to Influence Your Buying ...

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• 10 Psychological Tactics Businesses Use to Influence Your Buying ... www.moneywellth.com MoneyWellth via serper

Referenced by nodes (1)

• decoy effect concept