Starbucks generates an estimated $100 million in annual revenue from the Pumpkin Spiced Latte, a seasonal beverage that is only available for a few weeks each year.

Authors

• Person: Not available Organization: The Chicago School
  Understanding the Psychology of Advertising | The Chicago School

Sources

• Understanding the Psychology of Advertising | The Chicago School www.thechicagoschool.edu The Chicago School via serper

Referenced by nodes (1)

• Starbucks entity