The authors argue that digital consumer activism analysis must extend beyond Twitter storms to include broader activist contexts to avoid misinterpreting potentially inconsequential actions.

Authors

• Person: Not available Organization: ephemera
  Digital consumer activism: Agency and commodification in the digital ...

Sources

• Digital consumer activism: Agency and commodification in the digital ... ephemerajournal.org ephemera via serper

Referenced by nodes (1)

• digital consumer activism concept