reference
Business model theory, as conceptualized by Amit and Zott (2001) and documented by Climent et al. (2024), identifies brand loyalty, sunk costs, direct network effects, indirect network effects, and data network effects as mechanisms for achieving lock-in.
Authors
Sources
- Business ecosystems as a way to activate lock-in in business models link.springer.com via serper
Referenced by nodes (6)
- lock-in concept
- business model theory concept
- indirect network effects concept
- sunk costs concept
- data network effects concept
- customer loyalty concept