Melea Press and Eric J. Arnould authored the article 'How Does Organizational Identification Form? A Consumer Behavior Perspective', published in the Journal of Consumer Research in 2011, volume 38, issue 4, pages 650-666.

Authors

• Person: Not available Organization: Academia.edu
  Critical account of ideology in consumer culture - Academia.edu

Sources

• Critical account of ideology in consumer culture - Academia.edu www.academia.edu Academia.edu via serper

Referenced by nodes (1)

• consumer behavior concept