In the Ultimatum Game, players often reject unfair offers as a form of altruistic punishment to deter the divider from being unfair in the future, though this behavior is also driven by emotional impulse.

Authors

• Person: Not available Organization: Neuroscience of
  The Role of Impulse in Consumer Psychology - Neuroscience Of

Sources

• The Role of Impulse in Consumer Psychology - Neuroscience Of www.neuroscienceof.com Neuroscience of via serper

Referenced by nodes (1)

• Ultimatum Game concept