In 1999, Harvard University psychology professors Christopher Chabris and Daniel Simons conducted a study on selective attention, which is the phenomenon where humans only react to certain stimuli when multiple stimuli occur simultaneously.

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• Person: Not available Organization: American Marketing Association
  Read This Story to Learn How Behavioral Economics Can Improve ...

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• Read This Story to Learn How Behavioral Economics Can Improve ... www.ama.org American Marketing Association via serper

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• Harvard University entity