Micro-interactions, visual hierarchy, and UX personalization are expected to play an increasingly crucial role in directing user behavior toward impulsive purchases in e-commerce.

Authors

• Person: Not available Organization: Journal of Management and Strategy Research
  Understanding the Psychology of Impulse Buying in E-Commerce

Sources

• Understanding the Psychology of Impulse Buying in E-Commerce jmsr-online.com Journal of Management and Strategy Research via serper

Referenced by nodes (1)

• impulsive spending concept