Schmidt and Traub (2001) suggested that there is a significant psychological difference between losing and gaining an identical quantity, and that loss aversion impacts decisions, which in turn affects consumer and economic activities.

Authors

• Person: Daria Azhyshcheva, Vi Dinh, Aanya Gothal, Abhinav Sisodiya Organization: World Scholars Review
  Biases in Behavioral Finance - World Scholars Review

Sources

• Biases in Behavioral Finance - World Scholars Review www.worldscholarsreview.org Daria Azhyshcheva, Vi Dinh, Aanya Gothal, Abhinav Sisodiya · World Scholars Review via serper

Referenced by nodes (2)

• economic activity concept
• Loss aversion concept